Crown Royal announced on Thursday that the Canadian whisky brand known for experimenting with different flavors just dropped a new expression with chocoholics in mind: Crown Royal Chocolate Flavored Whisky.
The limited-edition release will hit shelves starting September 1 and will be available nationally for a short period of time. Each bottle features a suggested retail price of $26.99.
“Crown Royal has always led the way in whisky innovation and with this new flavor we’re inviting people to indulge in something truly unexpected,” Vice President of Crown Royal Hadley Schafer said in a statement. “This new expression maintains the quality of whisky we take pride in, while leaning into the bold yet inviting spirit that defines our flavored whiskies portfolio.”
The Canadian whisky brand shares that the newest flavored Crown Royal expression offers a rich and confectionary twist on classic cocktails like an Old Fashioned, Coquito and of course, the Espresso Martini. According to the brand, Crown Royal Chocolate Flavored Whisky features aromas of milk chocolate and vanilla on the nose, coupled with caramel and toffee. The finish features dark, intense cacao aromas, with a lingering silky texture.
In May, Crown Royal released an expression that was finished in Caribbean Rum Casks. The whisky was named Crown Royal Marquis, and it featured a slightly more elevated price of $39.99. The whisky was meant to cater to whisky and rum lovers.
“Crown Royal Marquis is a very special innovation for the brand, one that truly brings to life our goal of creating exceptional whiskies for every occasion,” Schafer expressed.
Schafer described the whisky as “layered” with flavors and explained that the whisky was crafted with “everyday royalty in mind.” The rum-finished whisky rolled out in May in the states of Georgia, Maryland and Washington D.C.
Its chocolatey sibling appears to be geared towards a broader audience, and will be available throughout the United States.
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