The Muff Liquor Company, an award-winning premium Irish spirits producer and innovator, from the village of Muff in Co. Donegal, Ireland, is thrilled to officially launch in the U.S. The range includes three super-premium liquors; The Muff Liquor Company potato based Irish Vodka and Irish Gin that are both distilled 6 times, and a triple distilled/five-part blend peated Irish Whiskey. These Irish spirits are available nationally at retail, bars & restaurants, and online, where each bottle represents dedication to excellence, a deep connection to heritage, and a true appreciation of premium craft.
The Muff Liquor Company was founded in 2018 by proud Donegal native Laura Bonner, who set out to honor her family’s legacy and showcase the unique taste of that land. Laura is dedicated to preserving the area’s rich heritage, inspired by ‘Granda’ Philip McClenaghen, a potato farmer with a knack for innovation and the original creator of the handcrafted ‘Poitín’ recipes that now inspire her spirits. The portfolio honors his legacy by using the finest quality ingredients and premium Irish potatoes from Donegal that deliver spirits with an unparalleled taste and velvet smooth texture.
The Muff Liquor Company range is designed for fostering moments of joy, lively conversation, and social connection that enhance a cheerful atmosphere. The premium liquors promise to elevate the scene, offering spirits enthusiasts a taste of Donegal’s finest potato-based Vodka, Gin and Whiskey expressions. Laura and her team have worked tirelessly to introduce U.S. consumers to craft top-quality spirits that represent Ireland’s authentic heritage with an overwhelming personality.
The Muff Irish Vodka (SRP: $34.99): A premium vodka that boasts a clean and crisp flavor profile, made with the finest potatoes that undergo a rigorous distillation and meticulous filtration process. The final mixture offers a smooth and well-balanced experience, making it an excellent choice for sipping neat or as a versatile base for cocktails. ABV 40%.
The Muff Irish Gin (SRP: $34.99): The vibrant gin exemplifies the dedication to quality and innovation, combining traditional distilling techniques with carefully selected botanicals. Made with high-quality potatoes, the gin incorporates a blend of mandarin, juniper berries, citrus peel, elderflower, and rosemary, cold-infused overnight in the spirit. A hint of Champagne extract is added, imparting subtle effervescence and enhancing the gin’s well-balanced and complex flavor profile. ABV 40%.
The Muff Irish Whiskey (SRP: $34.99): This unique peated Irish whiskey bursts with a depth of flavors that lends itself to a quality tasting experience. Made with a 5 part blend of Irish Malt and Grain whiskey, each brings an individual element and multiple layers of flavor to the nose, middle palate and end of the tasting experience. ABV 43%.
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